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Every year, more sales technologies enter the market.
In fact, sales technology tools have grown in availability. 2019 alone saw an increase of 25% in the number of tools available. At the same time, many sales organizations continue to increase their sales technology investment year over year.

With clients in over 80 countries, Membrain is the leading Sales Enablement CRM for teams working with B2B sales.
Membrain makes it easy for sales teams to execute their sales strategy to achieve consistent sales performance. The software provides sales professionals with continuous guidance through the entire sales process, while enabling sales leaders to coach their team to a higher level of performance. Continually optimize your sales execution and elevate your salespeople to become a competitive advantage.
Membrain has won multiple award

For some time now, our sales teams have increasingly fielded questions about Membrain’s “AI capabilities.” Consistently, our answer has been: It does not have any. As AI tools became more and...
The proposal trap: You just got off the phone with what you thought to be a promising prospect. At the end of the conversation, you told the prospect that you’d be sending them a proposal.
Join us as we explore the complexities of B2B sales with Des McCluskey, Managing Partner of Padeda and former Sales Director at Johnson & Johnson. Des shares practical insights on building ef...
As regular readers know, I often use baseball as an analogy to help readers more easily understand the many facets of selling. We are going to discuss closing but we’ll begin with closing’s...
In this episode, Leslie Venetz founder of The Sales-Led GTM Agency joins us for a captivating discussion on her journey into the sales profession and her pivotal role in the Women Sales Exper...
It may seem obvious on the surface what the purpose of your CRM system is. It’s to help your teams increase efficiency, provide insights into data, drive behaviors, and improve overall sales...
Join us in this episode with Mario Martinez Jr. CEO and creator of FLYMSG.io, whose journey started unexpectedly at a photo lab and soared to leading digital sales prospecting training. Mario...
I’ve been doing some work with a brilliant CRO. We’ve been reworking and implementing a revised selling/buying process. Their previous process was poorly defined, outdated, and people weren’t...
What if you could transform a chaotic sales environment into a well-oiled machine? Join us for an enlightening conversation with Liz Heiman, CEO and Chief Sales Strategist of Regarding Sales....
I read an article about politics recently that got me thinking about the vocabulary we use in complex B2B sales. The article was talking about how every political ideology has catchwords that...
In today's episode of The Art & Science of Complex Sales, we're thrilled to welcome Mike Stokes the Founder of Indicator. With a strong connection to sales leaders in New Zealand and Australi...
There is so much conversation about win rates. But in those conversations, there’s a lot of misunderstanding. What we measure, how we measure it, varies tremendously. Some measure win rate fr...


Membrain Customers Experience Shorter Sales Cycles with OneFlow's Revolutionary Contract Management Process

Membrain, the Sales Enablement CRM for B2B Sales, ascended to the Leader Quadrant for CRM in G2's Momentum Grid Report for Spring 2021. The report also gave Membrain recognition as a "High Performer" in both the Sales Performance Management and CRM category along with "Highest User Adoption" for Sales Enablement.

This year, Membrain was nominated in multiple categories and won the Gold in Top Sales Enablement Technology, Silver medal in the Top Sales Company Blog category and Gold in Top eBook/WhitePaper.

Membrain's new module focuses on growing existing customers by simplifying account segmentation, planning, and execution. The software update provides a streamlined experience that helps teams to consolidate and visualize information, plan effectively, and go from plan to execution in a collaborative way.

Membrain, the global Sales Enablement CRM company, today unveiled an updated integration with Zapier, allowing customers to quickly and easily move data between over 1,300 different applications.

Membrain's new module focuses on growing with existing customers by simplifying account planning and execution. The software update provides a streamlined account planning experience that helps teams to consolidate and visualize information, plan effectively, and go from plan to execution in a collaborative way.

The Membrain OMG Edition is a sales playbook within Membrain's customizable Sales Enablement CRM designed to replace traditional CRMs and their costly plugins while dynamically guiding salespeople based on their individual strengths and weaknesses


Membrain, a global sales enablement software company, and ProSales Consulting, a sales strategy, and training company focused on sales transformations, today announced a partnership to offer b2b selling companies a joint offering combining sales strategy and process design, training and change leadership support through embedded sales enablement technology.
Most sales organizations are not getting the results from their sales technology that they expect and, probably, deserve. In this article, we take a look at how sales organizations are currently spending on technology, the key mistakes most are making, and how to develop a technology strategy that will enable your organization to get the ROI you expect from your technology investments.

Sales enablement CRM, Membrain, announced today that Edyn Roberts, MBA, B.ED, has joined the team and will lead the partner channel as its Partner Growth Advocate.

This year, Membrain was nominated in multiple categories and won the Silver medal in the Top Sales Enablement Technology category and Gold in Top Sales Company Blog.


by Dave Kurlan
"If you have a complex sale or a 1 month or longer sales cycle I would advise you to choose Membrain."

by Bob Apollo
"The best place to embed this intelligence is directly in the CRM solution that the salespeople are expected to use on a day-to-day basis. Membrain is perhaps the best example of a CRM solution that has been designed to support this sort of initiative."

By Amit Chowdhry
George Brontén — the founder and CEO of Membrain — provided these insights about being an effective leader.
Membrain today released Prospect Engagement Playbooks to help B2B sales teams contact, qualify, and nurture sales leads.

Membrain is a complete Sales Enablement CRM that can replace or complement your existing CRM and it makes it easy to execute on your sales strategy and enables your sales teams to grow with each deal. Plus Membrain equips managers to coach to higher performance and optimize your sales strategy to gain competitive advantage.